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Sinch - Atlassian Organization Consolidation

Internal Project
I worked with Atlassian to get an overview of all Atlassian products related to Sinch based on the known domain names Sinch own. From the list of 1300+ products I conducted a project to consolidate the many organizations under one Enterprise license and to shut down old and unused Atlassian products.

I used Assets and Confluence for organization and documentation and once the main organizations had been identified I took ownership of the organizations as Org Admin. I worked with the owners of the organizations and with Atlassian to consolidate the organizations into the Sinch Enterprise organization.

This required technical changes to adjust the groups and access settings since all global security configurations on the Organization level was managed by me. The people owning the external organizations were given site admin access as they were responsible for support and daily configurations until the second phase could begin.

I planned the second phase where all sites coming from old organizations would move into the Enterprise platform. This would be the third phase of the Cloud Journey program.

Sinch - Cloud Migration

Internal Project
A massive project I single-handedly managed where 3000 users was moving from Data Center to Cloud using a greenfield approach. I configured the cloud platform from scratch by setting up standards for all configurations based on our Atlassian strategies.

I planned the entire project, defined the budget, scheduled the 1400 workshops, created the 300+ projects with standard configurations and set up each project in Confluence where each team managed their cloud journey. I also documented all configurations in assets and in Confluence.

I held 3 workshops every day to guide the users to the new standards and late in the project I added a consultant to help with the workshops. I aligned requirements from the teams to ensure they were built and I aligned the new platform with the many integrations to ensure the platform was secure, compliant and used responsibly.

I set up new processes for handling integration requests and collaboration regarding emails with infra. I set up the integration with our AD together with infra and ensured we had all the processes in place for security and legal compliance.

I planned the rollout activities, prepared for the transition of emails from the old platform to the new for our Jira Service Management teams and set the schedule for moving Confluence spaces to the Cloud.

I also held weekly and later bi-weekly meetings with Atlassian.

Sinch - Securing Atlassian Data Center

Internal Project
Project Heimdall was a massive project where I went through a full security audit for the Atlassian Data Center products Confluence, Jira Software and Jira Service Management. During the audit I mapped out a number of activities such as securing the API's, revise the situation with how groups were being used as that was out of control, document integrations and ensuring that access was configured properly.
The first activity was to kick out everyone from system administration that was not a member of my team. After that I revised all access setting to ensure that the global permissions were set up properly and that the roles were properly defined and used within the permission schemas. I removed several roles and removed almost a hundred permission schemas to align access right to one common setup so that roles became the appropriate way to assign users to a project.
I removed groups from permissions and workflows and removed hundreds of groups that were unused or used the wrong way.
I removed a very poorly designed setup for legal compliancy and redesigned it using Assets and AD groups to ensure legal compliance was enforced without any possibility to override in the Atlassian platform. I also worked with legal and security to ensure that the setup was aligned throughout the organization in sales situation and contract signing processes.
I added Compass and forced all integrations to be listed there by securing the API's and turning off access to anyone that did not have a documented integration. The API's were only accessible through a special SAINT (System Account for INTegration) account that we controlled.
We also reviewed and corrected thousands of configurations in the products and the apps and made sure they were not in risk of a legal or security incident.

Sinch - Cleaning up Atlassian Data Center platform

Internal Project
Project Eunomia was a massive project to save one of the most messed up Atlassian platforms I have ever seen. With a background of having multiple Data Center products smashed together with little to no cleaning and with no strategy in any of the products it had created a tangled up mess that barely held together.
In order to save the platform I started by cleaning out hundreds of unused projects. I then moved over to the configurations where I aligned Priority schemas to two main schemas and a handful of extras. I removed hundreds of custom fields and a handful of apps that were not being used, but costed a lot of money. I reviewed 1700+ custom fields, close to a thousand workflows and more than a thousand screens.
I cleaned out hundreds of groups and set up a sync of organization groups from our AD to replace all existing groups. We removed dozens of automations using the old automation system and went over and removed several issue links and resolutions.
I changed dozens of statuses that were using the wrong status type and changed dozens if not hundreds of workflows that were failing to set resolutions on green statuses or worse. We introduced Forms using ProForma to remove hundreds of custom fields that were used just to get information and not for processing the report or otherwise be used beyond the request.
I conducted more than 1000 workshops, sometimes outside my regular working hours as Sinch is an international company. We aligned, improved and customized hundreds of projects to get rid of bad configurations and to optimize ways of working.

2023 - 2025: Sinch

Employment
Assignment: Take ownership of the Atlassian platform on data Center and define and implement strategies to make it secure, compliant and used responsibly. Consolidate 1300+ Atlassian products and apps across 500+ domains and organize the move from data center to Cloud with a green field approach. Act as expert towards the 400+ teams and help them move from old and obsolete setup towards a structured and modern way of working. Improve support for the 120.000 customers in the platform and ensure integrations are secure and handled maturely. Set up communication and governance with stakeholders globally. Support 3000 users globally and build a team of Atlassian experts from scratch.
Work directly with Atlassian and their partners on a weekly basis as a prioritized organization.
Ensured the data center platform was secure and compliant and implemented ways of working through a set of work group councils. Implemented a communication plan that included building up documentation in SharePoint and Confluence to ensure people had information of the many changes we implemented. Configured the Cloud platform from scratch and planned the initiative to move 3000 users to the cloud, which included 1400 workshops over a three-year span in three phases.
Method / Tools: Jira software DC, Confluence DC, Jira Service Management DC, Jira software cloud, Confluence cloud, Jira Service Management Cloud, Zephyr Scale, Assets, Plans, Atlassian Guard, Compass, Jira Product Discovery, Atlas, Slack, teams, GitLab, Scriptrunner, Refined
Customer Benefits: A secured and compliant data center platform where the users and customers could work structured according to standard configurations that promoted collaboration. A fully configured cloud platform with the latest security features implemented and a set of standards allowing rapid move to the cloud. Provided a project plan for cloud move and consolidated multiple organizations into the new Enterprise organization to save several millions in licensing costs. Removed consultants and hired a junior Atlassian Support Agent, leading a reduced cost for Sinch of several million SEK.

Jira Expert & Project Manager - Martin & Servera

Consultant Project
Assignment: Design up the new standard setup of Confluence & Jira, configure the systems, train and educate the organization and setup the integration with AD. I also did pre-studies and setup plans for adding portfolio management and test management in the next phase. I supported ITIL processes and integration initiatives as well as different security related topics such as SchremsII and information classifications.
Method / Tools: Jira software cloud, Confluence cloud, Qmetry, Big Picture, Advanced Roadmap, Atlassian Access
Customer Benefits: Provided a solid base for all teams to start from that allowed working cross projects in an easy-to-use setup. Provided 5 group training sessions, each two weeks in length, that gave a good introduction to the systems and the setup from both a theoretic and practical point of view.

Atlassian Prestudy Lead - Martin & Servera

Consultant Project
The assignment is to conduct a prestudy to assess how to add Jira and Confluence as standard tool within the organization. This assessment is delivered as a suggested implementation plan with timeline, budget and activities required.

TheLeft - Invision Community Developer

Consultant Project
My assignment was to create a new design for a political community called TheLeft. The design would then be implemented using HTML and CSS. The community also needed custom content blocks using Invision Communities Pages module. I created a new structure for that and added blocks for hero banners and other blocks need to create the desired design. I also configured Invision Community and built the structure of information to make it a complete community experience.

ChessIT - Digital designer

Consultant Project
My assignment was to make a new design for the web based user area based on the graphical profile from one of ChessIT's clients. The design had to be light in terms of changes, as the project had hard deadlines. I worked with the client and the developers to find a balance between the two that satisfied the requirements and respected the time constraints.
I also worked with ChessIT to create new icons for their solution and create a design guide for future design work. Furthermore, I assisted with designing a signup form for another client. I also designed the UI for a second system for that same client. These designs I then also ended up coding as well, with focus on CSS and HTML structures.
Deliverables in the project:
Design in Sketch and later in Figma
Client meetings to discuss the designs
A new UI for a signup form for another client
A new UI for a second system design
HTML/CSS for the signup form and the second system
Custom Icons
Design guideline

Electrolux - Technical Project Manager / Business Analyst

Consultant Project
Technical preparation phase for new implementation of SAP Hybris and SAP ERP for the Russian market. Responsible for the collection of requirements and GAP analysis and planning of execution based on the new technical architecture.

H&M – Jira Tool Process och Method expert

Consultant Project
Jira tool manager with the task of stabilizing the system and setting up work processes for all teams within H&M. Responsible for several projects including cloud initiatives and coordination with other systems such as ServiceNow. Heavily involved in designing the build processes (requirements, development, design, deploy and test) for the process office. Responsible for the design and implementation of SAFe in Jira and the build processes. Responsible for a small team of Atlassian experts. Supported 400+ teams with Jira questions and training of work processes.

Svenska Färghusgruppen - Digital Designer

Consultant Project
I stepped in to support my colleagues with the UI design for the new website. My assignment was to take the graphic profile already put in place and build new pages in Sketch where needed.

Electrolux – Project Manager & Rollout Manager

Consultant Project
Oversee and coordinate the rollout of the new platform for 55 web shops in 23 countries. Took over as Project Manager and did a complete re-planning and coordination with several systems and suppliers. Coordinated development of new functionality with the rollout and set up new processes for development work for a better work environment and quality of delivery.

Axfood - Jira Tool Process och Method expert

My assignment was to review and build a new work process with JIRA & Confluence as tools for the development efforts at Axfood. Based on the SAFE agile process with practical experience in making projects actually become a reality I built a process that was custom-made for Axfood and their specific challenges.

H&M- Team Lead & work process designer

I was the team lead for the front end development team doing the redesign of all H&M brands on the new Hybris platform. Working with H&M we needed to build a new way of working within Accenture as we had 3 companies that had never worked together before: Fjord, Brightstep and Accenture Italy. I built a completely new delivery workflow from design to frontend and then to backend in Jira and Confluence. In total I spent over 500 hours building and training the teams with great result. This was extra difficult due to the fact that we built design for 6 brands and one was under NDA and not open to Fjord for one of the projects. We also built a pattern library so we could work according to atomic design for both development and design. This was accompanied by a delivery pipeline to the backend team for a very smooth development process.

STADIUM - Requirement Analyst

Consultant Project
Me and Mauro was tasked to go over the requirements to ensure they were properly understood and defined. The original requirements were loosely defined and as we went over them with Stadium we could identify the need properly and match it towards technical solutions. This ensured the need was possible to implement and that we could find and manage requirements that not yet been expressed.

STADIUM - Digital Designer

The design for Stadium was done by a design agency, but I was asked to do the design for the Checkout and My Pages. Based on the overall design I created the design for these sections according to the best practices and personal experiences I had regarding design for conversion (CRO). After the project I did a second round of optimizations based on findings since the first design. This was specially requested by Stadium and I did it on top of my normal work because of this.

Elkjøp - Acceptance test lead

Helping out with acceptance test by taking test lead and giving some tools for the team to use. Focused on the sites Electroworld, Lefdal and Markantalo, but also touched the sites of Elkjøp and Elgiganten.

Inkclub - System Tester / Test Lead

Technical tester of the new platform and the new design. Temporary test leader for a period and responsible for the design and configuration of Digital River. Deploy responsible for the test environments and trainer of Hybris SAP.

HomeShop - Digital Designer

Responsible for the graphic re-design of the new website for the new e-commerce platform using Episerver Commerce. Added Usability and Neurowebdesign into the project with the new graphic design. (www.homeshop.se)

Home Enter - Neurowebdesigner

Responsible for evaluation of the current support system and to give advice on how to work more proactive towards a more cost-effective support situation. Responsible to produce design suggestions for a more effective support system and to give advice on support systems.

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