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About Me

Found 3 results

  1. The design for Stadium was done by a design agency, but I was asked to do the design for the Checkout and My Pages. Based on the overall design I created the design for these sections according to the best practices and personal experiences I had regarding design for conversion (CRO). After the project I did a second round of optimizations based on findings since the first design. This was specially requested by Stadium and I did it on top of my normal work because of this.
  2. Created a new visual design for the start page och the B2B Ecommerce solution based on business need and UX principles.
  3. MQ fick en del kritik i när jag recenserade deras e-handel i Borås och när MQ påbörjade sin redesign så bad de om input på deras designtankar. Under två steg har jag gett min input på deras design och idag tittar jag på en betydligt mognare och tydligare e-handel från MQ. I Januari fick jag möjlighet att se över MQ's skisser och det märktes redan från början att MQ hade gjort sin hemläxa och var seriös med sin e-handelssatsning. Det var en genomtänkt design, men jag hade ändå en hel del synpunkter på förbättringar och förslag på förändringar. Under analysen kom frågan upp om Responsiv design och jag fick tillfälle att diskutera för och nackdelar med Viskans mycket kunniga programmerare. I Mars var det dags att analysera den färdiga designen och återigen gav jag mina synpunkter på designen som nu var mer genomarbetad och började likna den färdiga produkten. Genomgången av designen gjordes lite annorlunda och det blev en bra diskussion om min analys där jag fick möjlighet att gå igenom tankesätten bakom mina synpunkter och förslag. MQ har idag en betydligt bättre design som är både mognare och mer attraktiv. Det känns bra att jag har kunnat bidra till MQ's nya e-handelsdesign och jag ser fram emot MQ's nästa steg som jag förmodar kommer att bli att utveckla designen ytterligare för att nå den optimala mixen mellan användarupplevelse och affärsmål. Mikael Stålnacke (@mikaelstalnacke) och Anders Wiberg, Webb-AD på MQ har tillsammans med Viskan gjort ett bra jobb med omvandlingen av MQ's e-handel och jag misstänker att det nu även kommer att synas i deras konvertering och omsättning från E-handeln.
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