Digital expert with extensive experience in driving online sales for well-known global consumer goods companies.
What is driving me? Understanding online users behaviour and then turning these insights into increased online sales with high ROI. I am a strong supporter of data-driven mindset and staying always abreast of industry changes. Cross-cultural work environments that are not change-resistant intrigue me the most.
Specialties: Ecommerce, AdWords, Content management and SEO, Digital Strategy, UX, Conversion Optimisation, Digital Key Performance Indicators